TNO X AMARTEY . 04 April 2019
Campaign TNO x Amartey: CATNA "Twi"
We worked together with Safi Graauw for the short film translating Amartey's story.
As TNO and Amartey, we have been friends over a period of a long time. Because of TNO's mission statement: making performance clothing for creatives, and Amartey's refreshing, energizing and unique sound in Amsterdam, we have worked together on projects such as TNO Paris FW Party, Museumnight @ Stedelijk Museum Amsterdam, our very own SMIB x TNO Fest w/ Amartey playing live.
In his music, he tells a story of bringing people together, and his personal journey as a 'young boy from the streets', raised in Amsterdam.
On the road to this collaboration, we worked together with documentary maker Safi Graauw to translate the story of Amartey into a short film. The story about a young Ghanian diaspora, receiving a lot of love from his creative surroundings but faces the difficulties of being in Amsterdam's industry.
Director & D.O.P: Safi Graauw
2nd Director & D.O.P: Robbert Doelwijt Jr.
Styling: Joaquim Vos
Special thanks to: